Ubisoft is going through an extremely critical economic period, and the presentation of its new corporate reorganization plan has even caused a further drop in its stock prices.
Check out the news about the recent delay of Assassin’s Creed Shadows
Ubisoft’s situation is now under the close watch of the entire industry. The same company once considered a pillar of the gaming industry is now under heavy financial pressure caused by poor management of key company figures over the past years.
This culminated in the current situation where Ubisoft has not only seen its shares drop to historic lows but has also faced strong pressure from investors to sell the historic company to the highest bidder. A situation many didn’t anticipate, or at least not on such a large and devastating extent.
Learn more about the Assassin’s Creed series with our Pixel Sundays
Ubisoft: The New Strategic Plan Amidst the Crisis
In a press release on 9th January 2025, Ubisoft unveiled what it calls the company’s Strategic Plan to face the crisis. A plan primarily aimed at reassuring investors, where Ubisoft speaks of internal restructuring with new advisors to assess the situation.
The goal is to cut operational costs and investments by over 200€ million in the fiscal year 2025-2026 compared to 2022-2023. The focus will be on optimized game experiences starting from Day One. Consequently, they announced the delay of Assassin’s Creed Shadows to March 20, just two days after the Parkour showcase of the new AC.
Assassin’s Creed Shadows now releases March 20, 2025. pic.twitter.com/wTPzY0oiHy
— Assassin’s Creed (@assassinscreed) January 9, 2025
Ubisoft: Strategic Plan Effects and Assassin’s Creed Shadows Delay
The strategic plan goes on to proclaim that the fiscal year 2025-2026 will result in 1.9€ billion in funds from sales and services offered by Ubisoft. Adding words from CEO Yves Guillemot, who paints it all with an air of positivity. Stating AC Shadows is the most ambitious title in the saga and will help end 2025 positively.
But the reality is different. The news of yet another delay of Assassin’s Creed Shadows was not well received, resulting in a further drop of around 10.46% in the Paris Stock Exchange. This outcome reflects strong skepticism from investors, annoyed by yet another delay and especially by the company’s restructuring talks.
What is Ubisoft’s Real Situation?
Ubisoft’s internal situation is now clear to many. A situation where the company is seeking funds to keep everything afloat. Pinning all its hopes on Assassin’s Creed Shadows as the new title of the year. On the other hand, Ubisoft’s actions are taking a completely different shape.
In December, the NFT game Captain Laserhawk was launched, much to the disappointment of fans. According to some rumors, the former giant is also working on porting over ten titles to Nintendo Switch 2. Ubisoft is desperately seeking funds to avoid a potential buyout from a third party, with Tencent as the primary interete. We’ll soon find out if AC Shadows can lift the company back up with its launch on 20 March 2025.
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